I get asked this question a lot. What is the magic product? Before we get into that I just want to clear a few things. If your just starting out and learning about running an internet business. My advice is to learn as much as you can. You have a couple of options. You can learn from someone who already has experience running an internet business or spend the time to surf the internet and do continuous searches with Google.
The magic product is your own knowledge and experiences. What I mean about that is talking about creating your own information product. You don’t have to be a “professional writer” or even consider yourself an expert on a certain topic. But as long as you are willing to learn about something, you can create an information product within that niche market.
Begin by deciding on a niche to go after. There are hundreds, if not thousands niches and micro-niches. Start a brainstorming session. Ask yourself these questions -
- What is it that you are interested in?
- What could you become interested in?
- What do you do in your spare time?
- What do people ask you about?
Use these questions for a basis of your brainstorming session. Create a list of 10 to 15 ideas of things that you know a lot or even a little about. Begin doing the research for that niche online and see if it’s marketable. Most all niches will be marketable, some more than others, but the internet is so vast and people use it to find everything that they’re looking for. You could be their resource for that specific topic. What you want to create your information product about is up to you.
Advantages to selling an information product online:
- It is a low-cost product to create. It does take time to do the research for your info product but it won’t cost a lot of money.
- You can sell your information product online at any time, day or night! You don’t have to be online or even sitting at your computer to sell the info product.
- You can automate the selling process. You customers can pay you online and they will be able to download the info product automatically.
- Instant product fulfillment. Your customers don’t have to wait to be able to receive your info product.
- Forget about shipping. Because your information product is in electronic format, you will not need to worry about shipping a physical product to your customer, saving you time and money!
- There is a very low-overhead from this info product. You pay small fees to accept payments online, i.e. PayPal, as well as some advertising costs but the rest of the payment will be your profit, i.e. extremely high profit margins!
Start brainstorming today and take the first steps to offering the Magic Product. Keep reading my blog to continue to learn all about information products!
Valentine’s Day is tomorrow and like any other holiday, long ago companies decided to capitalize on the great feelings that people like you and me have during such special holidays. What does this mean for us and internet business owners? As internet business owners, we can learn from how those companies market certain products during certain times of the year. Pay attention around the next holiday and notice how companies adjust their marketing strategies to adapt to that particular holiday.
As for those of you that are involved with affiliate marketing, during these holidays. Make sure that you anticipate and plan ahead to be prepared when the holiday arrives because it’s here today and gone tomorrow. If you sufficiently plan to take advantage of these special times then you will be able to skyrocket your affiliate commissions.
What do all internet business owners want? The answer is simple. They want to be able to make a living from the comfort of their own home, sitting down at the computer. What is success? Well, everyone defines success differently. So ask yourself what it would take for you to consider yourself successful.
A friend of mine really likes the phrase, “Small Success Leads to Big Success!” I first heard this saying from him. Every individual that starts out with an internet business should Expect Success. Expect success and it will come to you. It may start out as small success such as selling an item or two on eBay but continue with a strong will to succeed. I believe that everyone needs to have the right attitude and mindset for what it is that they want to accomplish.
Steps that lead to success:
- Have a positive attitude toward your current situation.
- Envision yourself where you want to be.
- Have a clear outline of the goals that you want to accomplish.
- Learn and understand the things that you need to do to achieve your goals.
- Keep a Success Journal and keep track of your goals and your progress.
This will help you to get on the right track and stay there. Learn as much as you can and remember the wise words of Yoda from Star Wars, “Do or Do Not. There is No Try.”
If you love to talk and are passionate about what you talk about then why not tell the world about it. The internet has come along way since the early days. We can thank Apple and their iconic iTunes that have popularized podcasting. For those of you that are newer to this concept, podcasting is a way to broadcast anything over the internet. Whether it’s audio or video, it will be heard by your subscribers. With that said there are websites and companies online that really simplify the process of podcasting and allow you to host your podcast on their servers saving you lots of headaches and sleepless nights trying to figure this “podcasting” mystery.
One podcasting service that I have experience with is MyPodcast.com. I like them because, first of all, you can use their services for free and it’s easy to use. In addition to allowing you to use their services for free, they give you the tools to generate an income from your podcast with advertising. Companies will pay to be able to insert a small 30 second advertisement into your podcast. You have the option of approving the company and advertisement so you remain in control of the content available in your podcast. The Industrial Strength Internet Marketing Podcast will begin soon and will be available directly through this website as well as on mypodcast.com at isim.mypodcast.com.